Community Networks Aotearoa is an umbrella organisation for local community networks. They were formerly known as the New Zealand Council for Social Services. CNA provide information and support for members as well as advising Government on what is happening to the many thousands of small community organisations in Aotearoa.
In July, CNA launched a new online governance training programme and tasked Scratch Design to assist with building awareness for the new product.
What was required?
- An engaging social media campaign
- Campaign landing page
- EDM newsletter
- Brochure
Campaign Objective:
Primary: To build awareness for the new Tick for Governance online training programme.
Secondary: To lead generate new learners for the Tick for Governance training programme.
The target audience
- Incorporated Societies, NGO’s and Trusts
