MTA Gift Campaign

Summer Ready

MTA Gift Campaign

Project Info

MTA Gift cards and vouchers have been around forever, but have flown under the radar as an under-rated giving option for family and friends.

Whether you’re on your way to local hotspots or hitting the road for a good old Kiwi road trip adventure, an MTA Gift Card or Voucher can get you there. MTA wanted to give their offering a bigger shout out as the perfect gift over the summer break.

We created a fun and vibrant holiday campaign, capturing the anticipation and excitement of the classic Kiwi summer holiday. The bright, colourful series has been well received, with cards and vouchers racing out the door.

  • Campaign Concept
  • Copywriting
  • Graphic Design